Data-Driven Marketing
Details
Mark Jeffery's Data-Driven Marketing is subtitled The 15 Metrics Everyone in Marketing Should Know.
The Book Exchange carries this 298-page Wiley hardcover from 2010.
- Author: Mark Jeffery
- Publisher: Wiley
- Published: 2010
- Pages: 298
- Format: Hardcover
- Subjects: Marketing, Case studies
- ISBN: 9780470504543