Sport Marketing-W/Access
Details
Human Kinetics published Sport Marketing in 2014, a 504-page hardcover in its 4th edition.
Bernard J. Mullin, Stephen Hardy and William A. Sutton wrote it, and The Book Exchange carries it as a sports marketing text.
- Author: Bernard J. Mullin
- Edition: 4th Edition
- Publisher: Human Kinetics
- Published: 2014
- Pages: 504
- Format: Hardcover
- Subjects: Sports, marketing, Sports
- ISBN: 9781450424981