{"product_id":"advertising-promotion-other-aspects-9780357983973","title":"Advertising, Promotion, and Other Aspects of Integrated Marketing","description":"\u003cp\u003eNow in an eleventh edition, Advertising, Promotion, and Other Aspects of Integrated Marketing Communications is credited to Terence Shimp.\u003c\/p\u003e\u003cp\u003eCengage South-Western published the paperback in 2024. The Book Exchange carries it.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAuthor: Terence Shimp\u003c\/li\u003e\n\u003cli\u003eEdition: 11th Edition\u003c\/li\u003e\n\u003cli\u003ePublisher: Cengage South-Western\u003c\/li\u003e\n\u003cli\u003ePublished: 2024\u003c\/li\u003e\n\u003cli\u003eFormat: Paperback\u003c\/li\u003e\n\u003cli\u003eISBN: 9780357983973\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"The Book Exchange","offers":[{"title":"New","offer_id":67922915754158,"sku":"9780357983973-New","price":300.97,"currency_code":"USD","in_stock":false},{"title":"Used","offer_id":67922915786926,"sku":"9780357983973-Used","price":225.73,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/3039\/4030\/files\/advertising-promotion-and-other-aspects-textbook-9780357983973-1.jpg?v=1793831753","url":"https:\/\/www.bookexchangewv.com\/products\/advertising-promotion-other-aspects-9780357983973","provider":"The Book Exchange","version":"1.0","type":"link"}