{"product_id":"blue-ocean-strategy-expanded-edition-9781625274496","title":"Blue Ocean Strategy, Expanded Edition by W. Chan Kim","description":"\u003cp\u003eBlue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim takes up market segmentation and new products.\u003c\/p\u003e\u003cp\u003eThe Book Exchange carries the hardcover, 320 pages, published by Harvard Business Review Press in 2015.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAuthor: W. Chan Kim\u003c\/li\u003e\n\u003cli\u003ePublisher: Harvard Business Review Press\u003c\/li\u003e\n\u003cli\u003ePublished: 2015\u003c\/li\u003e\n\u003cli\u003ePages: 320\u003c\/li\u003e\n\u003cli\u003eFormat: Hardcover\u003c\/li\u003e\n\u003cli\u003eSubjects: Market segmentation, New products\u003c\/li\u003e\n\u003cli\u003eISBN: 9781625274496\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"The Book Exchange","offers":[{"title":"New","offer_id":67922832621742,"sku":"9781625274496-New","price":32.0,"currency_code":"USD","in_stock":false},{"title":"Used","offer_id":67922832654510,"sku":"9781625274496-Used","price":24.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/3039\/4030\/files\/blue-ocean-strategy-expanded-edition-textbook-9781625274496-1.jpg?v=1793828334","url":"https:\/\/www.bookexchangewv.com\/products\/blue-ocean-strategy-expanded-edition-9781625274496","provider":"The Book Exchange","version":"1.0","type":"link"}