{"product_id":"global-marketing-mgmt-9781119563112","title":"Global Marketing Management by Masaaki Kotabe","description":"\u003cp\u003eMasaaki Kotabe and Kristiaan Helsen's Global Marketing Management, now in its eighth edition, treats export marketing and international business enterprises.\u003c\/p\u003e\u003cp\u003eThe Book Exchange carries the 768-page paperback, published by John Wiley \u0026amp; Sons in 2020.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAuthor: Masaaki Kotabe\u003c\/li\u003e\n\u003cli\u003eEdition: 8th Edition\u003c\/li\u003e\n\u003cli\u003ePublisher: John Wiley \u0026amp; Sons, Incorporated\u003c\/li\u003e\n\u003cli\u003ePublished: 2020\u003c\/li\u003e\n\u003cli\u003ePages: 768\u003c\/li\u003e\n\u003cli\u003eFormat: Paperback\u003c\/li\u003e\n\u003cli\u003eSubjects: Export marketing, International business enterprises\u003c\/li\u003e\n\u003cli\u003eISBN: 9781119563112\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"The Book Exchange","offers":[{"title":"New","offer_id":67922712461486,"sku":"9781119563112-New","price":130.13,"currency_code":"USD","in_stock":false},{"title":"Used","offer_id":67922712494254,"sku":"9781119563112-Used","price":97.6,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/3039\/4030\/files\/global-marketing-mgmt-textbook-9781119563112-1.jpg?v=1793827431","url":"https:\/\/www.bookexchangewv.com\/products\/global-marketing-mgmt-9781119563112","provider":"The Book Exchange","version":"1.0","type":"link"}