{"product_id":"hitting-the-sweet-spot-2001-printing-9781887229098","title":"Hitting the Sweet Spot by Lisa Fortini-Campbell","description":"\u003cp\u003eHitting the Sweet Spot, by Lisa Fortini-Campbell, is about consumer behavior and motivation research in marketing and advertising.\u003c\/p\u003e\u003cp\u003eThe Copy Workshop published it in 2001, and The Book Exchange carries it.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAuthor: Lisa Fortini-Campbell\u003c\/li\u003e\n\u003cli\u003ePublisher: Copy Workshop\u003c\/li\u003e\n\u003cli\u003ePublished: 2001\u003c\/li\u003e\n\u003cli\u003eSubjects: Consumer behavior, Motivation research (Marketing)\u003c\/li\u003e\n\u003cli\u003eISBN: 9781887229098\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"The Book Exchange","offers":[{"title":"New","offer_id":67922826789038,"sku":"9781887229098-New","price":29.95,"currency_code":"USD","in_stock":false},{"title":"Used","offer_id":67922826821806,"sku":"9781887229098-Used","price":22.46,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/3039\/4030\/files\/hitting-the-sweet-spot-2001-printing-textbook-9781887229098-1.jpg?v=1793826177","url":"https:\/\/www.bookexchangewv.com\/products\/hitting-the-sweet-spot-2001-printing-9781887229098","provider":"The Book Exchange","version":"1.0","type":"link"}