Principles of Marketing, Student Value Edition by Philip Kotler

Principles of Marketing, Student Value Edition by Philip Kotler

The Book Exchange SKU: 9780133850758-Used
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Principles of Marketing by Philip Kotler and Gary Armstrong, in the Student Value Edition, is available at The Book Exchange.

Pearson published this sixteenth edition in 2015. It runs 736 pages in paperback.

  • Author: Philip Kotler
  • Edition: 16th Edition
  • Publisher: Pearson
  • Published: 2015
  • Pages: 736
  • Format: Paperback
  • ISBN: 9780133850758
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